DNA 2. Quality Education
Our emphasis is on developing solid educational substance, purpose-driven leadership and passionate team to provide high quality and valuable learning experience.
The integrity of what matters to young lives is far more important than what is skin-deep impressive and profit itself.
We are not for impressing with frills like advertising, premises/hardware aesthetics or other marketing gimmicks.
Parents, other caregivers, educators and the general public need to learn to look beyond the skin-deep
to what is truly significant in your child’s education.
Some thought-provoking issues to think about from the Insiders:
Think: Shapes & Sizes
The size of the premise does not matter as much the size of the class your child is in.
The rapid growth of a large chain or brand-name due to investors’ profit-driven or image-conscious goals VERSUS the focus on high innate quality of education in smaller setup coupled with the unwillingness to exchange what matters to your child, just for more profit.
Think: Software Versus Hardware In Education
What will truly benefit your child should matter more than what matters to you. We all need loving reminders.
What would you rather have? The school costs being spent on the high rent at a huge place or with a glamourous address you like, expensive advertising campaigns you can associate with or on hardware/ material things that impress you. Or you prefer the school to spend more on the high costs of keeping the staff-to-child ratio small, your child’s vast learning resources and experiences, continuous research and development on methodology and curriculum, getting the right educators and the educators’ continuous professional training development.
Our lustful eyes are usually impressed by the hardware or superficialities though we know the software on the inside is most important, especially in education. Costs are high. Spending more in some areas means lesser budget for other aspects. What spending would you like the school to focus on?
You do want a school leadership that prioritises what is right and most beneficial to your child’s education.
Think: School Leadership
The impacts and importance of leadership is a foregone conclusion. The leadership’s values, philosophy, ethics, background, direction, priorities, motivations etc. are crucial.
The type of leadership exerts far more extensive effect than you think. Every decision affects your child directly and indirectly. Notice the differences by comparing leadership.
A leadership that is purely business-driven will hire anybody who has the paper qualifications to fill in the vacancies, in order to fuel growth or whatever agenda needed.
A leadership who is education/life-driven will choose and retain only those who love children. It will even remove staff that do not make the mark even though they may have paper qualifications, experience and even if there is a shortage of staff that results in lesser revenue. A vacant position is better than a bad person filling up a position.
For example, compare a school that is run by an ex-banker and controlled by profit-driven investors in the background to another school run by an experienced educator who is passionate about education and children.
There are real differences.
A leadership that is preoccupied with pleasing customer service above all good sense speaks all niceties only to parents and may withhold information that may be important about the child. To be politically-correct overtly can be detrimental.
A leadership that is consumed with doing what is in the best interests of the child. Wise parents respect the professionalism, integrity and love of such staff and recognises that it takes a village to bring up a successful child.
Notice also the kind of staff different types of leadership attract and retain.
Think: Education Is The Most Important Investment
The returns on investment matter in its real value.
A slightly higher quantum sum reaping a higher quality education with your child receiving more individualised attention, care and learning in smaller group ratio is worthy. A necessity for this young age.
We know that priceless intangibles aren’t really quantifiable in monetary terms alone.